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The Liaoning / Auvergne agreement

INVESTING FOR THE CHINESE MARKET, COMPANIES AUVERGNATE MAY RELY UPON THE AGREEMENT ON ECONOMIC COOPERATION BETWEEN THE REGION AND AUVERGNE Liaoning Province.

A gateway to China

The agreement between the Auvergne and Liaoning has led to the birth of BDeAL, the representative office's economic Auvergne based in Shenyang, the political capital of Liaoning.

The BDeAL aims to meet the needs of business free of Auvergne wishing to develop or further develop their market activity Liao: before, market research, introduction and supporting businesses.

The beneficiaries of this project are companies of all sizes and business groups Auvergne. We support them in their prospecting efforts, accompany them on hand for programs targeted meetings and ensure follow-up commercial.

A true gateway to business, BDeAL the ability to identify key contacts and contact them to understand clearly the market and business practices. It allows to overcome the difficulties that may be as many sticking points of the project: language barriers, cultural differences and administrative penetration of key networks.

Liaoning

Liaoning Province has about 43.7 million inhabitants and has complementarities with the Auvergne in many economic areas. A number of industrial sectors, commercial exhibit strong synergies between the two areas: nutrition, health, biotechnology, automotive, wood, ICT, rubber polymers, tourism, food processing, pharmacy ...

Some companies from Auvergne already established in Liaoning :

- Michelin Shenyang is located in over 15 years. Its largest plant in the world is being built in the new economic and technological area of Tiexi.

- The company ACTEMIUM based in Chamalières and member of Vinci Energies, opened in 2009 a trade representation office in Shenyang

- The Group came SLICOM connect with the Chinese AVIC aerospace group based in Shenyang,

Other companies in the geotechnical, sustainable development or the area tire and the field of wood traveled to northeastern China for exploratory missions and now plan to expand their business.

Business trip that turns into contracts

Last action in relation to cooperation, conduct business delegation of 30 November to 05 December 2011 by Liaoning BERKANI Hamid, Chairman of the ARDE, was composed of four small Auvergne: DRIVTECH, DUFOURNIER TECHNOLOGIES, MODERN FLOOR MARKING SOLUTION and . It was designed to capture markets in China. Companies have been lodged with the highest authorities of Liaoning Province and benefit from this recommendation in the meetings held. The balance sheet for the four participating companies exceeds the original goals, some companies back in the Auvergne with the trade agreements.

Your contact

Cécile Cubizolle
Project manager / International department

c.cubizolle@arde-auvergne.com

+33 (0)4 73 19 60 21

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