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The Liaoning / Auvergne accord
TO INVEST IN THE CHINESE MARKET, AUVERGNE BUSINESSES CAN TAKE ADVANTAGE OF THE ECONOMIC COOPERATION AGREEMENT WHICH EXISTS BETWEEN THE AUVERGNE REGION AND THE LIAONING PROVINCE.
A gateway into China
The agreement between Auvergne and Liaoning Province has led to the birth of BDeAL, the Auvergne economic mission office based in Shenyang, the political capital of Liaoning.
BDeAL’s mission is to freely respond to the needs of Auvergne companies interested in developing or continuing to develop their activities on the Liao market: fore sighting, market research, insertion of and supporting companies.
Companies of all sizes and Auvergne business groups have benefitted from this project. We support them in their prospecting efforts, accompany them on-site during selected meetings, and we guarantee follow-up to assure success.
A veritable doorway for businesses, the BDeAL has the capacity to identify the key contacts and enter into communication with them, to clearly map-out the market and its business reality. In this way, it minimizes the difficulties which could otherwise block a project: the language barrier, cultural and administrative differences, and penetrating key networks.
Liaoning Province boasts nearly 43.7 million inhabitants and compliments Auvergne in a number of economic fields. Some industries (commercial and industrial) offer strong synergies between the two areas: nutrition-health, biotech, automotive, aeronautics, eco-industries…
A few companies from Auvergne, for example Michelin and Actemium, have already set-up shop in Liaoning.
Other businesses in geotechnics, sustainable development or even the pneumatics field or timber industries have invested in north-eastern China for exploration projects and are currently planning to develop their activity there.